by:Campus
nearly 300 hours of on-line upcoming summer programs, NBC television will be available in the market will be integrated packaging of these programmes, "the U.S. summer"(All-American Summer ) Brand.NBC has the original summer programming double time, the market also increased significantly. Although now in fourth place, but NBC hopes the Beijing Olympic Games broadcast beat the ratings of three summer champion FOX.
Recently, in Pasadena, California City, NBC held a news conference announced: May 12, "All-American"trademark will be officially opened. NBC's chief market operations officer John Miller said: "This year, we spent the equivalent of nearly twice last year, and we have first-hand the program, which is not found in other media. This significant, we welcome it. "NBC has planned 287 hours of live files, including eight series. With the relative, CBS is planning 90 hours. On CBS, this is the unprecedented.
NBC vice president Craig Plestis said: "Under the current economic situation, we think that people will spend more time at home, eager to see the wonderful programs. "NBC's"people of the United States "(America's Got Talent) program in the summer of 2007 the ratings high. However, Fox has the final by virtue of "Dance Lin hegemony"(So You Think You Can Dance) won the summer ratings. As scriptwriter Association strike and other issues, NBC hopes to develop a realistic timetable, to avoid the summer ratings decline.
original link:http://www.meijumi.com/article.asp?id=2288
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